Amazon vs Flipkart: The Battle of Diwali Sales 2023

With the festive Diwali season swiftly approaching, it's time for India's leading e-commerce giants, Flipkart and Amazon, to unveil their grandest sale extravaganzas of the year. Flipkart ignited the excitement by teasing its upcoming sale earlier this week, and now, Amazon has joined the race with its tantalizing teasers and comprehensive details. The Amazon Great Indian Festival Sale 2023 banner has officially gone live, offering a tantalizing glimpse into the myriad offers and deals awaiting shoppers during this mega sale event. 

This is the opportune moment to acquire that dream gadget or home appliance you've been eyeing. But when exactly will the Amazon Great Indian Festival commence, and what spectacular discounts does it have in store? Dive into this guide, and we'll unveil all the details and more.


When Will the Amazon Great Indian Festival Sale Begin?

While the Flipkart Big Billion Days 2023 page has unveiled its start date, the Amazon Great Indian Festival Sale microsite has maintained an air of mystery around its exact commencement date. Regrettably, if you've been pondering, "When does the Great Indian Festival on Amazon start?" the dates remain elusive as of now. However, the banner tantalizingly proclaims that the sale event is "Coming Soon." History attests that these two e-commerce giants traditionally synchronize their year-end mega sales, so if the Flipkart Big Billion Days sale is slated for October 9, 2023, you can anticipate the Amazon Great Indian Festival to kick off in the vicinity of that date.

However, during our expedition through tipster Mukul Sharma's Twitter post, we stumbled upon a user's comment that purports to reveal the "official date" for Amazon's sale. According to this user, the Amazon Great Indian Festival 2023 will embark on October 10, 2023, and even shared a banner in support of this claim. Whether Amazon India inadvertently unveiled this date or not remains uncertain, but it's certainly not far-fetched.

Early Access for Amazon Prime Members

Much like Flipkart extends early access to its Big Billion Days Sale for Plus members, Amazon Prime subscribers are in for a comparable treat. For instance, if the sale indeed commences on October 10, 2023, Prime members will gain access to it a day earlier, on October 9, at the stroke of midnight. Moreover, Prime members stand to relish supplementary perks, such as hassle-free returns, which prove invaluable during sale events should any issues arise with your delivered products.

However, to savor these benefits, you'll need to acquire an Amazon Prime Membership. It's worth noting that the Amazon Prime Membership price in India experienced an increase a couple of months ago and now starts at Rs 299 per month or Rs 1,499 per year.

Amazon Great Indian Festival 2023 Offers & Discounts

Unlike Flipkart's microsite, which keeps the sale date and deal revelation dates under wraps, the Great Indian Festival 2023 page maintains a veil of secrecy around these specifics. Nonetheless, tantalizing hints point to an array of enticing discounts and offers across multiple product categories. From smartphones and smartwatches to laptops and headphones, expect to encounter some genuinely attractive deals that could make your Diwali shopping even more delightful.


As we inch closer to the Amazon Great Indian Festival Sale 2023, stay tuned for further updates. This year's event promises to eclipse its predecessors, delivering discounts that are simply too good to pass up. Whether you're a Prime member or not, mark your calendars for what could very well be the shopping event of the year.

Amazon vs Flipkart: The Battle of Diwali Sales 2023 Amazon vs Flipkart: The Battle of Diwali Sales 2023 Reviewed by Tech Ugly on Monday, September 25, 2023 Rating: 5

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